July 1, 2026

Strategy Spotlight: William S. from Colorado

Posted Tuesday, July 7, 2026

The Situation

William S. from Colorado Springs was about to launch a window blinds franchise. He had financing mostly figured out: an SBA loan, contingent on selling a house with a $65,000 HELOC draw. When the house didn’t sell on schedule, he started looking at ROBS (Rollover for Business Startups) as a backup, using his $291,000 former-employer 401(k) to fund the business. He met with Rachael Weber, CPA, Partner for WCG CPAs & Advisors, and came into this session wanting to know if ROBS was a workable path.

The Strategy

Rachael walked through what ROBS actually requires and, more importantly, what it costs. The business must be structured as a C Corp, which means double taxation down the road. The 401(k) becomes the majority owner, triggering strict self-dealing rules around compensation, management decisions, and employee participation. If the account eventually grows large enough to require RMDs, the business must be formally appraised every year. Rachael put it plainly: the IRS doesn’t audit ROBS frequently because 90% of them fail on their own.

The better path: start as an LLC, pull $65,000 from the Roth portion of William’s 401(k) to clear the HELOC and keep the SBA loan viable, and let the remaining $226,000 retirement balance stay protected from SBA creditors. Roth contributions come out tax-free regardless of how long they’ve been in the account, so if William had at least $65,000 in after-tax contributions, the distribution could happen with no income tax and no penalty. The business vehicle (a minivan or utility van over 6,000 pounds gross vehicle weight) would qualify for bonus depreciation, and first-year startup expenses and franchise fee amortization would likely generate a loss to offset any taxable 401(k) distributions. Once the business reaches $100,000 in profit, an S Corp election becomes the next conversation. At that level, the FICA savings alone run close to $10,000 per year.

The Outcome

William left the session with a much cleaner path: LLC now, targeted Roth distribution to clear the HELOC, SBA loan on track, and a roadmap to an S Corp election once profitability warrants it. No double taxation. No complex ROBS compliance. Retirement savings largely intact.

For small business tax strategies and S Corp tax planning, this is what proactive planning looks like before a single dollar moves. For more on how WCG approaches these decisions, see tax planning services and why WCG is different.

Total Taxes Saved

$0

But good ol’ fashioned advice was garnered.

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The tax advisors, business consultants and rental property experts at WCG CPAs & Advisors are not salespeople; we are not putting lipstick on a pig expecting you to love it. Our job remains being professionally detached, giving you information and letting you decide within our ethical guidelines and your risk profiles.

We see far too many crazy schemes and half-baked ideas from attorneys and wealth managers. In some cases, they are good ideas. In most cases, all the entities, layering and mixed ownership is only the illusion of precision. As Chris Rock says, just because you can drive your car with your feet doesn’t make it a good idea. In other words, let’s not automatically convert “you can” into “you must.”

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